Deloitte China Material - Managing strategic risk in China's unpredictable automotive market

24/10/2007

Managing strategic risk in China's unpredictable automotive market

Sept 2007

The saga of Tian River Motors 

In this report Deloitte Research describes how the executives at the fictional Tian River Motors (TRM) devise a strategy to mitigate long term risk and provide strategic flexibility in order to accelerate into a high-pay off strategy - Operation Overtake.

Managing strategic risk in China's unpredictable automotive market [PDF, 390kb]